|
Why You Should Be Focused On More Than Just The Fortune 1000 |
| As an IT Sales Manager or Marketer, it is important that you segment your market properly. A common approach many IT Vendors use is segmenting their markets based on the annual Fortune 1000 list. In fact, in many instances revenue is a poor indicator of IT spending. For example, a financial services company with $800 million in revenue will almost certainly be spending more on IT related expenses than a manufacturing company with $2 billion in revenue. |
 |
|
| While a financial organization will spend approximately 9% of its overall revenue on IT, a manufacturing organization will only spend 3% of the same amount. DiscoverOrg takes you beyond the Fortune 1000 by providing you profiles and IT Intelligence on what we call the Fortune Ranked and Mid-Market companies. We rank the next 4000 accounts based on IT spending so that you're getting the contacts and the profiles of companies spending the most on IT. |
| Don't worry, we get you the Fortune 1000 too, we know you want that, but with the Fortune Ranked and Mid-Market profiles we give you the ability to reach into new markets, new companies, and most importantly, companies spending on IT. |
| Here's a list of the Fortune Ranked and Mid-Market companies we've profiled: Companies Profiled |
| |
|
